How to reach more customers: Marketing for your new online shop

Blog post: How to reach more customers: Marketing for your new online shop

Marketing is an essential part of making your online shop successful and reaching more customers. Whether you have just started your online shop at Fertigshop.ch or already have experience in e-commerce - a well-thought-out marketing strategy will help you gain more visibility and reach your target group.

Here are some effective marketing strategies to help you promote your new online store:

1. search engine optimization (SEO)
   SEO is the key to being visible on Google and other search engines. Use relevant keywords in your product descriptions, meta tags and blog posts to be found more easily. At Fertigshop.ch, all online shops are optimized for SEO right from the start so that you start with a good basis.

2. social media marketing
   Platforms like Instagram, Facebook and TikTok are great tools for reaching a wide audience. Use these channels to showcase your product, interact with your target audience and strengthen your brand. Use visual content and stories that bring your brand to life.

3. email marketing
   Build an email list and regularly send offers, news and personalized recommendations to your customers. Email marketing has a high conversion rate and helps to gain repeat customers. At Fertigshop.ch you have the option of integrating email marketing tools to run your online shop efficiently.

4. Paid Advertising (Paid Ads)
   Google Ads and social media ads are great ways to advertise your store. You can target exactly the audience that is interested in your products. Start with small budgets and continuously optimize your campaigns.

5. influencer marketing
   Use influencers to promote your products to a broad but targeted audience. Influencers who are a good fit for your brand can help build trust and expand your reach.

6. content marketing and blogging
   Content marketing is a great way to showcase your expertise and educate your target audience. Write blog posts that provide answers to your customers' common questions or solve their problems. At Fertigshop.ch, you can integrate a blog with just a few clicks and further strengthen your SEO strategy.

7. customer reviews and recommendations
   Use customer reviews and testimonials to build trust with new visitors. Positive reviews and recommendations play a big role in the purchase decision process. Fertigshop.ch allows you to integrate reviews into your online store to increase your credibility.

8. discounts and special offers
   Discounts, special offers or limited-time promotions are a great way to attract new customers and increase sales. Target promotions and promote them through your marketing channels.

By implementing these marketing strategies and getting started with a turnkey online shop from Fertigshop.ch , you can ensure that your shop becomes visible quickly and that you reach more customers.